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New
Offering Allows SuperPages.com Advertisers To Increase Visibility
with Online Streaming Video
DALLAS, July
30 /PRNewswire/ -- Businesses can now increase the visibility and
impact of their SuperPages.com listings or Web sites by adding Video
Clips using WebcastingTV's revolutionary streaming video technology.
Verizon Information Services, the nation's leading print and online
directory provider, and WebcastingTV, a leader in multi-platform,
multi-channel Web streaming services, have teamed to offer streaming
video and interactive advertising. The new alliance allows businesses
to easily develop and distribute their video messages to potential
customers via SuperPages.com, the #1 online directory and shopping
resource.
"With streaming video technology, advertisers can reach customers
on a new level," said Patrick Marshall, group vice president
-- marketing for Verizon Information Services. "Businesses that
combine streaming video with their more traditional online advertising
tools can communicate more information and make more personal connections
with their customers." "This is particularly important for
businesses that rely on value-added services as their competitive
advantage," said Marshall.
The new Video Clips on SuperPages.com enable Internet users to make
smarter purchasing decisions. The added audio and video enhancements
allow consumers to see and hear about the services and products they
are interested in purchasing. Users can currently access more than
1,000 Video Clips on SuperPages.com.
Internet users who have Windows Media, RealPlayer, or QuickTime software
installed on their computers can access Verizon's Video Clips by clicking
on the "View Video" link provided in the SuperPages.com
listing. According to WebcastingTV, more than 80 percent of
all Internet users have one of these video players already installed.
"There's no denying the power of video to deliver information
faster, more effectively, and to a national audience," said Tim
Yale, president of WebcastingTV. "Businesses now have
the option of creating and delivering affordable video messages that
describe their products or services. We are proud of the fact that
more than 93 percent of the content we serve with our V-Button(TM)
technology is viewable -- regardless of whether users are on a dial-up
or broadband connection, or even behind a firewall," he added.
Webcasting TV's V-Button, branded as a "Video-Clip"
by Verizon, is an innovative video content creation, encoding and
streaming process. The technology offers video content in all of the
major formats, delivering the Webcast stream in the data rate desired
by each user.
About WebcastingTV,
Inc.
WebcastingTV, Inc., a privately held company, is the world's leading
provider of streaming video advertising for the Internet yellow pages
through its patent pending V-Button technology. The V-Button was developed
to provide a video advertising solution for websites and online directories.
WebcastingTV is headquartered in Anaheim, California and has been
in the television production industry for over 22 years and regularly
serves broadcast clients such as CNN, CNBC, PBS, MSNBC, ESPN, and
many more international venues.
About Verizon
Information Services and SuperPages.com
Verizon Information Services is the world's leading print and online
directory publisher and a content provider for communications products
and services. Verizon operates in 16 countries and has annual revenues
of more than $4.3 billion. The company publishes nearly 1,200 U.S.
Verizon SuperPages directories and 400 international directories with
a total circulation of approximately 150 million copies worldwide.
Verizon Information Services also produces and markets SuperPages.com,
the Internet's #1 online directory and shopping resource. SuperPages.com
receives as many as 13 million visits and 9 million unique visitors
a month. SuperPages.com also powers directory services on MSN, InfoSpace,
AltaVista, Excite, Lycos, Ask Jeeves, HotBot, BigFoot, Tripod and
Angelfire as well as more than 2,500 affiliate Web sites.
Through its signature Verizon Reads program and the Verizon Literacy
Network, Verizon is committed to leading the fight to increase U.S.
literacy levels by creating community and corporate awareness, raising
funds, encouraging collaboration among literacy providers and engaging
employees in supporting literacy programs. Verizon Information Services
supports community outreach programs across the nation designed to
increase the literacy rate of children and adults, and to help people
of all ages become computer literate.
Based in the Dallas area, Verizon Information Services is a unit of
Verizon Communications Inc. (NYSE: VZ), one of the world's leading
providers of communications services.
For more information
on Verizon Information Services, visit Verizon.SuperPages.com. For
more information on Verizon's literacy programs, visit SuperPages.com
and click on the Verizon Reads icon.
More
information is available from WebcastingTV at (714) 693-5300
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